Director Farhad Samji said that it is good when a song turns into a meme or a spin and it indicates the popularity of the song and the film. He spoke about the response Salman Khan’s new song Naiyyo Lagda and Billi Billi have received online. The songs are featured in Salman’s upcoming film Kisi Ka Bhai Kisi Ka Jaan. (Also Read: Siddharth Anand Reveals Which Pathaan Scene Surprised Even Salman)
Salman Khan dances to Naiyo Lagda from his upcoming film Kisi Ka Bhai Kisi Ki Jaan.
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Farhad has directed Kisi Ka Bhai Kisi Ki Jaan starring Venkatesh Daggubati, Pooja Hegde, Bhumika Chawla, Jagapathi Babu, Abhimanyu Singh, Vijender Singh, Raghav Juyal, Jassie Gill and Vinali Bhatnagar. Shehnaaz Gill and Palak Tiwari will make their Bollywood debut with the film. The film is set to hit theaters on Eid this year.
Saying that the new song from Kisi Ka Bhau Kisi Ka Jaan is a popular audio for trending wheels on Instagram, Farhad said in an Instagram live session, “Nayyo lagda is a negative word but it has turned out to be positive for us. Nayyo Lagda sabko lagda (Nayyo lagda is popular with everyone).” The director then talked about a reel in which he saw a man trying to stick a heart-shaped paper on a wall and another man grabbing it and running away. The man shouted “naeyo lagda, tere bin ge nil mera naeyo lagda.”
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He added, “Yeh memes aur yeh reels bante hai toh tab pata chalta hai ki kis tarah se woh phailta hai (With these memes and reels, we can understand the extent of the song). Toh abhi aur bhi songs aayege, trailer aayenga (There are and more songs and a trailer to be released).
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Last month, the song Naiyo Lagda was released online and featured the voices of Kamaal Khan and Palak Muchhal. The song is composed by Himesh Reshammiya.
Salman Khan dances to Naiyo Lagda from his upcoming film Kisi Ka Bhai Kisi Ki Jaan.
Farhad’s most recent outing was the new Disney+ show Hotstar Pop Kaun which he has directed. It stars Kunal Kemmu, Satish Kaushiik, Rajpal Yadav, Johnny Lever, Chunky Panday, Saurabh Shukla, Nupur Sanon and Jamie Lever in the lead roles. He then has the third film in the hit comedy franchise Hera Pheri. While Suniel Shetty and Paresh Rawal have been confirmed for the film and will reprise their roles, Akshay Kumar’s involvement is unclear. Kartik Aaryan has also joined the team.
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