Home » Apple’s latest tvOS version kills the iTunes Movies and TV Shows apps

Apple’s latest tvOS version kills the iTunes Movies and TV Shows apps

by Stewart Cole

Apple’s latest version of tvOS suggests that iTunes Movies and TV Shows apps on Apple TV are on the way. 9 to 5 Mac References The old home of streaming purchases and rentals of the set-top box is no more in tvOS 17.2 release candidate (RC), now available to developers. (Unless Apple finds unexpected bugs, RC firmware usually ends up identical to the public release.) The folding of iTunes apps into the TV app was first reported in October.

9 to 5 Mac says that the home screen icons for iTunes Movies and iTunes TV Shows are still there in tvOS 17.2 firmware, but point to the TV app, where the old functionality will be. The publication posted a photo of a redirect screen, which reads: “iTunes Movies and Your Purchases Have Moved. You can buy or rent movies and find your purchases in the Apple TV app.” Below that are options to “Go to store” or “Go to your purchases.”

The change doesn’t remove any core functionality, as the TV app replicates the ability of the iTunes Movies and TV Shows apps to buy, rent, and manage purchases. The move is likely about streamlining — shedding the last vestiges of the aging iTunes brand — while perhaps nudging more users to Apple TV+ subscriptions.

The update also adds a few features to the TV app on Apple’s set-top box. These include the ability to filter by item in the purchased section, the availability of boxes in store listings, and a new sidebar design for easier navigation.

Apple has increasingly invested in video content as it relies more on its services division for growth. by Martin Scorsese Killers of the Flower Moon debuted in theaters in October, garnering critical acclaim and awards season buzz for months to come. (It already became the first streamer to win a Best Picture Oscar in 2022.) Scorsese’s film is currently available on rent or buy in the TV app, and is slated to land on Apple TV+ “at a later date.” Apple’s high-profile original series include; Ted Lasso, Cut off, Morning show, foundation and Vacuum cleanerincluding.

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