Its meaning movie promotions it has taken a completely different turn these days. Given how important it is to build hype before a film’s release, actors and filmmakers today understand the need to be innovative with their promotional strategies. Interestingly enough, there have been many instances of celebrities doing unusual things to create hype around their upcoming releases. Here is a list that will get you through such situations…
When Dhanush watched the movie with his fans
Dhanush’s movie Thiruchitrabalam released on August 18, in around 300 theaters in Tamil Nadu. The actor along with music director Anirudh Ravichandran visited a local theatre. And well, they joined the audience and the fans just couldn’t believe their eyes. Photos and videos of the same went viral after the incident.
Alia Bhatt took a tour of the city in an open-top bus
To promote her film Gangubai Kathiawadi, Bhatt boarded an open bus in Mumbai. Dressed in a white saree, the actress replicated her character’s signature style and gesture and made the most of the unusual offerings. It is believed that Bhatt and her team started from Andheri and reached all the way to Malad. She was seen waving to her fans and posing for the media while at it!
Varun Dhawan appeared in a Namkeen pack!
The film is set to release in 2023, but it looks like bidding has already started with gusto! Dhawan shared a picture of a namkeen package on his Instagram, where a glimpse from his film was shown. Dhawan commented how crazy it was to be spotted on a snack cover. Intentional or not, your guess is as good as ours.
Vijay Deverakonda and Ananya Panday took the local train
As part of their promotions for the film ligers, Deverakonda and Panday recently boarded a Mumbai native. They had candid conversations and the actor even pretended to take a nap in the actress’ arms. They also make a great couple. Don’t they?
Ayushmann Khurrana danced in a wedding procession
While promoting the film Shubh Mangal Jyada Saavdhan, actors Ayushmann Khurrana and Jitendra Kumar sat in a wedding chariot in Delhi. It even had a band playing peppy Bollywood songs that are generally played at events like these. Khurrana and Kumar were seen enjoying the event as much as the attendees.
Vidya Balan Faking Pregnancy
Balan has made fake appearances not once but twice when it comes to promoting her films. While promoting her mystery thriller Kahani, the curvaceous actress went everywhere with a pregnant belly. Right after, during his promotions Bobby Jasos, Balan disguised himself as a beggar and sat outside the Hyderabad railway station.
Aditya Roy Kapur and Parineeti Chopra went on a food spree
The duo was promoting Daawat-e-Ishq during which they visited various cities of India. Wherever they went, Chopra and Kapur sampled popular cuisines and maintained how they now have to work extra hard in the gym to make up for the indulgence!
Lead Image: Ananya Panday/ Instagram
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