Adipurush experienced a revival that few would have expected. When the first teaser was released in 2022, director Om Raut was trolling life at the centre. Online bashing has sent creators back to the drawing board. Now, the movie is coming on June 16, 2023 and experts are predicting 100 crores at the box office in the first weekend itself. Now, it has been reported that the film has already recovered 85 percent of its budget. Adipurush has been made on a budget of 500 crores. The film is bankrolled by T-Series and a staggering amount has been spent on the film’s VFX.
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Entertainment website Bollywood Hungama reported that Adipurush has already recovered Rs 432 crores. The Prabhas and Kriti Sanon starrer has made 247 crores from its non-theatrical avenues like satellite rights, music rights, digital rights and so on. The portal reported that Adipurush has made 185 crores as a minimum guarantee from the South. This means the producers will break even if the film makes over 100 or 120 crores at the box office. The upgraded VFX has helped the film. But what has made the maximum impact is Ajay-Atul’s music.
I like the songs of the movie a lot. The Jai Shree Ram chant at the end of the trailer has the audience in a tizzy. Prabhas has a huge fan following across India. Trade experts believe that Adipurush will cross 100 crores in the first three days from the Hindi belt alone. Those who have seen the second trailer of Adipurush say that it is bigger and better than the first. The delay seems to have really helped this film.
Kriti Sanon said that playing the role of Janaki/Sita Maa was the most humbling experience of her life. The film is expected to release in more than 8000 theaters in India. The maximum number will be in North India. The songs are already huge on YouTube. Prabhas needs a big hit to redeem himself after destroying Radhe Shyam. The film suffered a loss of over 100 crores. Kriti Sanon’s last film Shehzada was also a flop at the box office.
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