The biggest possible couple in Hollywood arrived at Niagara Falls, but not in the way you think. On Tuesday, the iconic Falls lit up at Tiffany Blue to celebrate the release of a new short film starring Beyoncé and Jay-Z.
The film is part of a Tiffany & Co. campaign. entitled ABOUT LOVE, which has to do with “the beauty of love in time and all its dimensions, forging a new vision of love every day”.
The jewelry company shared the short film starring Carters at Toronto’s historic decommissioned power station along the Niagara River in Ontario.
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Although the film lasts less than two minutes, it provides a sweet and intimate look to the couple we rarely meet.
Created by acclaimed director Emmanuel Adjei, it includes a “psychic musical performance” by Moon River, a classic song by Breakfast at Tiffany’s, with vocals by Bey and footage captured by Jay-Z on a Super 8 camera.
Niagara Falls is one of the many landmarks where the view has been shown. Other destinations include the Copacabana Palace Hotel in Rio de Janeiro, the facade of Mexico’s Torre Virreyes in the Chapultepec Forest, New York’s Times Square, and Tokyo’s Shibuya Crossing.
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